Babes Rage is a 1960s and 70s inspired lifestyle brand initially founded as a go go dance group in New York City. The Babes Rage mission is to spread positivity through a contemporary spin on retro fashion, music and dance. Jenny Pierce is founder and creative director of Babes Rage.
As content producer for the brand, Jenny plays multiple roles, focusing her efforts on creative conception, brand development, photography, shooting and editing videos, researching and writing Babes Rage blog posts, product development and creation, maintaining the online shop, as well as social media strategy, content creation, and management.
Babes Rage is a registered trademark and LLC as of June, 2020. Since launching in June, 2020, Babes Rage has grown by over 1500 social media followers. The Babes Rage website has received over 3,300 visitors from 41 countries and reached 7,000 blog hits in less than a year. Click on each content feature for details.
Concepts and creative direction:
Collaborative effort with London-based illustrator, Mojo Valley. Click to read the interview.
Collaboration with artist, Sharlene Artsy
Branding:
Production of original organic cotton sweatshirts and tees. Click to read more about Babes Rage eco-groovy apparel.
Babes Rage Worldwide sticker pack
Blog content:
Mini-skirts Forever! blog post
Sequin Fashion From The 60s and 70s
Social media campaign photography and videos:
Product launch photography
Social media content creation:
E-Commerce product development, creation, and production:
One-of-a-kind, handmade accessories